Marketing Manager

Website Shanker Group

Shanker Group is seeking an experienced and dynamic Marketing Manager to lead the marketing initiatives for its Cement Division, overseeing Shaurya Cements and Riddhi Siddhi Cements.

Location: Corporate Office, Gairidhara, Kathmandu
Position: Marketing Manager – Cements Division

Key Responsibilities

  • Develop and execute marketing strategies for both cement brands in line with overall business objectives.
    • Lead brand building, market positioning, promotional campaigns, activations, and market development initiatives.
    • Manage relationships with national news media, journalists, editors, and media housesto strengthen brand and corporate visibility.
    • Coordinate press releases, media briefings, interviews, news coverage, and other media engagements.
    • Monitor market trends, competitor activities, customer insights, and industry developments.
    • Work closely with Sales and other functions to drive market growth and customer engagement.
    • Lead marketing campaigns, budgets, agencies, and external partners.
    • Strengthen brand identity and ensure consistent communication across relevant channels.
    • Lead, mentor, and develop the marketing team while monitoring marketing performance and ROI.
    • Represent the Cement Division in relevant external and media engagements.

Key Requirements

  • Bachelor’s/ Master’s degree in Marketing, Business Administration, or a related field.
    • 8+ years of relevant experience in Marketing, preferably in the Cement, Construction, FMCG, or related industry.
    • Strong experience in brand management, market development, media relations, and marketing communications.
    • Proven ability to lead marketing teams and manage strategic campaigns.
    • Strong communication, negotiation, analytical, and leadership skills.
    • Strategic thinker with a strong commercial and business orientation.

Email: hr@shankergroup.com

 

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