MAW Enterprises Pvt. Ltd.
Manager-Marketing
Location: Kathmandu
Job Description:
- Develop and implement strategies to generate quality leads through various channels
(online and offline) such as digital marketing campaigns, events, and partnerships - Plan and manage the annual marketing budget, ensuring cost-effective use of resources while maximizing ROI on campaigns and other activities
- Lead the planning, execution, and post-analysis of new vehicle launches, special marketing campaigns, and promotional events aimed at increasing brand visibility and sales.
- Oversee ATL marketing efforts and billboard advertising to build widespread brand awareness
- Coordinate BTL marketing efforts like direct mail, email marketing, roadshows, and dealer-based promotions to engage more directly with the target audience
- Oversee online marketing channels such as SEO, social media marketing, and Google Adwords to drive traffic and leads through the company’s digital platforms
- Work closely with the sales team and dealer networks to align marketing strategies with sales goals and improve dealer marketing materials
- Ensure consistent brand messaging across all marketing materials, communications, and campaigns, reinforcing the company’s image in the marketplace
- Create detailed reports on the performance of marketing campaigns, lead conversion rates and ROI metrics. USE data analysis to refine and optimize future campaigns
Qualification:
- Master’s degree in Marketing or a related field
- At least 7 years of relevant work experience in Automobile
- Strong understanding of accounting principles
- Excellent attention to detail and accuracy
- Must have two wheeler with valid license
Send your CV to email: hrm.vridhi@gmail.com