Website UNICEF
UNV Social Media and Community Management Associate
Assignment country: Nepal
Expected start date: 01/01/2024
Sustainable Development Goal: 10. Reduced inequalities
Volunteer category: National UN Volunteer Specialist
Host entity: UNICEF
Type: Onsite
Duration: 12 months (with possibility of extension)
Number of assignments: 1
Duty stations: Kathmandu
Details
Mission and objectives
UNICEF promotes the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.
In all of its work, UNICEF takes a life-cycle based approach, recognizing the particular importance of early childhood development and adolescence. UNICEF programmes focus on the most disadvantaged children, including those living in fragile contexts, those with disabilities, those who are affected by rapid urbanization and those affected by environmental degradation.
UNICEF was created with a distinct purpose in mind: to work with others to overcome the obstacles that poverty, violence, disease and discrimination place in a child’s path. We advocate for measures to give children the best start in life, because proper care at the youngest age forms the strongest foundation for a person’s future.
We promote girls’ education – ensuring that they complete primary education as a minimum – because it benefits all children, both girls and boys. Girls who are educated grow up to become better thinkers, better citizens, and better parents to their own children. We act so that all children are immunized against common childhood diseases, and are well nourished: no child should suffer or die from a preventable illness. We work to prevent the spread of HIV/AIDS among young people because it is right to keep them from harm and enable them to protect others. We help children and families affected by HIV/AIDS to live their lives with dignity.
We are UNICEF, the United Nations Children’s Fund.
Context
UNICEF’s Regional Office for South Asia (ROSA), through effective support to country offices and strategic engagement with partners, contributes to winning support for the cause of children from decision makers and the wider public particularly on key priority issues in South Asia. This includes providing technical assistance, capacity building and coordination to enhance digital advocacy in the region.
In the past few years, UNICEF South Asia has achieved an unprecedented reach and engagement through its social media platforms with more than 2 million followers. Many of our audiences not only seek information but are willing to have important conversations on crucial issues concerning children’s wellbeing and rights. This position will support ROSA’s strategic focus to ensure greater understanding, participation and meaningful engagement with our online audiences through the development of high-quality content, research, community moderation and knowledge management
Task description
Within the delegated authority and under the supervision of the Digital Communication Specialist or his/her designated mandated representative(s), the UNV Social Media and Community Management Associate will:
Content production:
- Conceptualize and create engaging content for social media. Pitch new approaches and angles for content.
- Write strong copy aligned with UNICEF’s style, for social media, and long form for web.
- Produce and post-produce multimedia content (photo and video) for digital platforms.
- Develop high-quality creative work, provide quality control over concepts and projects, contribute creative solutions and innovations that strengthen the UNICEF brand in the region.
- Assist the communication section with additional communication and admin tasks as required, related to but not limited to media, web, social media and admin support.
Community Engagement:
Support the communication section to:
- Coordinate, monitor, and manage direct communications on UNICEF South Asia’s Facebook, Twitter and Instagram channels.
- Help employ community management best practices to encourage online audiences to participate in social media discussions, increase their understanding of our work for children and guide their journey to other UNICEF-owned channels.
- Support the growth of UNICEF South Asia social media channels.
- Monitor current events, public opinion and press, identify issues and trends, and advise on appropriate digital media response.
- Work with programme sections and partners to map political, government, social media and corporate influencers in South Asian countries in order to ensure targeted communications and have a greater impact for children.
Research, reporting and knowledge management:
- Monitor the internal and external information communication landscape in key programmatic areas.
- Monitor and evaluate UNICEF’s social media performance on ROSA channels.
- Support the communications sections to update information and key messages.
- Ensure the availability of training opportunities, resources and knowledge management.
- Research youth social media trends and make recommendations on related UNICEF content.
- Support the development of the regional communications newsletter and weekly ROSA newsletter.
Furthermore, UN Volunteers are encouraged to integrate the UN Volunteers programme mandate within their assignment and promote voluntary action through engagement with communities in the course of their work. As such, UN Volunteers should dedicate a part of their working time to some of the following suggested activities:
- Strengthen their knowledge and understanding of the concept of volunteerism by reading relevant UNV and external publications and take active part in UNV activities (for instance in events that mark International Volunteer Day);
- Be acquainted with and build on traditional and/or local forms of volunteerism in the host country;
- Provide annual and end of assignment self-reports on UN Volunteer actions, results and opportunities.
- Contribute articles/write-ups on field experiences and submit them for UNV publications/websites, newsletters, press releases, etc.;
- Assist with the UNV Buddy Programme for newly-arrived UN Volunteers;
- Promote or advise local groups in the use of online volunteering or encourage relevant local individuals and organizations to use the UNV Online Volunteering service whenever technically possible.
- As an active UNICEF team member, efficient, timely, responsive, and high-quality support rendered to UNICEF South Asia is expected in the accomplishment of her/his functions, including:
– High-quality, engaging social media content is regularly submitted to the supervisor
– An online community actively engaged in favor of children’s rights is created through daily community management
– Research and recommendations that increase engagement with target audiences are regularly developed and used to strengthen engagement
– Best practices are documented and provided to country offices in support of vaccine-related communications. - Age, Gender and Diversity (AGD) perspective is systematically applied, integrated and documented in all activities throughout the assignment
- A final statement of achievements towards volunteerism for peace and development during the assignment, such as reporting on the number of volunteers mobilized, activities participated in and capacities developed
Eligibility criteria
Age: 27 – 80
Nationality: Candidate must be a national or legal resident of the country of assignment.
Requirements
Required experience
- 4 years of experience in the area of digital and social media communications.
- Strong ability to write clearly, succinctly and for varying audiences
- Ability to ideate, shoot, produce and edit multimedia content for social media platforms
- Ability to create strong, creative, accurate written content for web
- Interest in/experience of creating content to complement media releases
- Experience managing/moderating social media channels or online communities
- Experience creating a range of different content for social media
- An eye for clean, simple, and compelling visual design
- Excellent IT skills, especially with design and photo-editing software (knowledge of Photoshop is desirable)
- Experience using social media metrics to assess digital performance
- Accuracy and professionalism in the production and editing of documents and reports
- Experience in monitoring and responding to misinformation on social media is an asset
- Strong research skills
- Knowledge of and interest in South Asia news and digital landscapes is an asset
- Creative, enthusiastic, solution-orientated
- Previous work experience with UNICEF or other UN agencies is desirable
- Excellent oral and written English language skills
- Ability to work and adapt professionally and effectively in a challenging and multicultural environment
- Ability to respond to short deadlines and demonstrate a quick turn-around and execution of creative work
- Self-motivated, ability to work with minimum supervision; ability to work with tight deadlines
- Have affinity with or interest in child rights, volunteerism as a mechanism for durable development, and the UN System
Area(s) of expertise: Communication
Driving license: –
Languages
English, Level: Fluent, Required
Required education level
Bachelor degree or equivalent in multimedia, communication, journalism, creative writing, politics, social science or a similar discipline with 4 years of professional work experience OR Master’s with 2 years of work experience
Competencies and values
Professionalism: demonstrated understanding of operations relevant to UNICEF; technical capabilities or knowledge relevant or transferrable to UNICEF’s procedures and rules; discretion, political sensitivity, diplomacy and tact to deal with clients; ability to apply good judgement; ability to liaise and coordinate with a range of different actors, especially in senior positions; where appropriate, high degree of autonomy, personal initiative and ability to take ownership; resourcefulness and willingness to accept wide responsibilities and ability to work independently under established procedures; ability to manage information objectively, accurately and confidentially; responsive and client-oriented;
Integrity: demonstrate the values and ethical standards of the UN and UNICEF in daily activities and behaviours while acting without consideration of personal gains; resist undue political pressure in decision-making; stand by decisions that are in the organization’s interest even if they are unpopular; take prompt action in cases of unprofessional or unethical behaviour; does not abuse power or authority;
Teamwork and respect for diversity: ability to operate effectively across organizational boundaries; excellent interpersonal skills; ability to establish and maintain effective partnerships and harmonious working relations in a multi-cultural, multi-ethnic, mixed-gender environment with sensitivity and respect for diversity; sensitivity and adaptability to culture, gender, religion, nationality and age; commitment to implementing the goal of gender equality by ensuring the equal participation and full involvement of women and men in all aspects of UN operations; ability to achieve common goals and provide guidance or training to colleagues;
Commitment to continuous learning: initiative and willingness to learn new skills and stay abreast of new developments in area of expertise; ability to adapt to changes in work environment.
Planning and organizing: effective organizational and problem-solving skills and ability to manage a large volume of work in an efficient and timely manner; ability to establish priorities and to plan, coordinate and monitor (own) work; ability to work under pressure, with conflicting deadlines, and to handle multiple concurrent projects/activities;
Communication: proven interpersonal skills; good spoken and written communication skills, including ability to prepare clear and concise reports; ability to conduct presentations, articulate options and positions concisely; ability to make and defend recommendations; ability to communicate and empathize with staff (including national staff), military personnel, volunteers, counterparts and local interlocutors coming from very diverse backgrounds; capacity to transfer information and knowledge to a wide range of different target groups;
Flexibility: adaptability and ability to live and work in potentially hazardous and remote conditions, involving physical hardship and little comfort; to operate independently in austere environments for protracted periods; willingness to travel within the area of operations and to transfer to other duty stations within the area of operations as necessary;
Genuine commitment towards the principles of voluntary engagement, which includes solidarity, compassion, reciprocity and self-reliance; and commitment towards UNICEF South Asia’s mission and vision, as well as to the UN Core Values.
Other information
Living conditions and remarks
As this is a national UN Volunteer assignment, the UN Volunteer will be responsible for arranging his/her own housing and other living essentials. National UN Volunteers are part of the malicious insurance plan.
Inclusivity statement
United Nations Volunteers is an equal opportunity programme that welcomes applications from qualified professionals. We are committed to achieving diversity in terms of gender, care protected characteristics. As part of their adherence to the values of UNV, all UN Volunteers commit themselves to combat any form of discrimination, and to promoting respect for human rights and individual dignity, without distinction of a person’s race, sex, gender identity, religion, nationality, ethnic origin, sexual orientation, disability, pregnancy, age, language, social origin or other status.
Reasonable accommodation
UNICEF offers reasonable accommodation for UN Volunteers with disabilities. This may include, for example, accessible software, travel assistance for missions or personal attendants. We encourage you to disclose your disability during your application in case you need reasonable accommodation during the recruitment process and afterwards in your assignment.
Note on Covid-19 vaccination requirements
In addition to duty station-specific vaccine requirements, appointments are subject to confirmation of fully-vaccinated status against SARS-CoV-2 (Covid-19) with a World Health Organization (WHO)-endorsed vaccine, which must be met prior to taking up the appointment. It does not apply to UN Volunteers who will work remotely and are not expected to work on or visit UNICEF premises, programme delivery locations or directly interact with communities UNICEF works with, nor to travel to perform functions for UNICEF for the duration of their contracts.
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