Website CG Holdings
Position: Marketing Manager (Branding & Promotion)
Location: CG Tower, Lalitpur
Job Description
- Develop and execute brand marketing strategies, annual marketing plans, and budgets aligned with business objectives.
- Generate creative concepts, campaign ideas, and consumer-focused communication across ATL, BTL, digital, activations, and promotional activities.
- Plan and oversee ATL/BTL campaigns, brand activations, events, and product launches, ensuring timely and effective execution.
- Coordinate with creative, media, digital, PR agencies, vendors, and internal sales teams for campaign and brand execution.
- Coordinate the printing, procurement, and distribution of POSM, merchandise, promotional materials, and gift items through relevant vendors.
- Monitor market trends, consumer insights, competitors, and digital/social media activities to identify new marketing opportunities and ideas.
- Ensure all communication and promotional materials follow brand guidelines and maintain consistent brand identity, while coordinating with designers/agencies for design execution.
- Coordinate with sales teams to ensure brand visibility and activation requirements are effectively implemented across markets.
- Prepare monthly marketing activity and productivity reports for the Business Unit Head, including campaign updates and relevant insights.
Requirements:
- Minimum 5 years of experience in Marketing (ATL & BTL)
- Must have knowledge of AI
- Should be flexible in travelling
Benefits:
- Competitive salary
- Career growth opportunities
- Friendly and supportive work environment
You can also apply here : https://lnkd.in/gs36qsGv
Or
Send your CV & Cover Letter to: sahajna.shrestha@cg.holdings / hrd.ct@cg.holdings
To apply for this job please visit aspire.cg.holdings.